Driven by Islabikes' disruption, what followed was a remarkable reinvention of the children’s bike market, whereby the understanding of and demand for quality children’s bikes grew alongside a nation’s passion for cycling. Continual product development is part of Islabikes’ DNA and our range of children’s bikes has evolved into the selection of highly refined models available today.
Isla’s most recent lightbulb moment came whilst mountain biking with her parents, where she realised that she already had design solutions that would benefit and extend their cycling lives. Inspired by this, Isla went on to create a range of adult bikes that are game-changing for riders who find getting on and off difficult, lack the strength to ride up hills, change gear and struggle to reach their brakes.
True to our roots Islabikes remain a small, busy company, now based just outside of picturesque Ludlow.